Archives for the ‘SEO’ Category

The dark side of Google - The SERP drop effect of a domain penalty

By fiLi • Jun 13th, 2007 • Category: SEO

Google’s penalties are the dark side of running a website. Google’s penalties cause such a drop in SERP that traffic goes down to almost nothing. There are several kinds of penalties that are speculated to be cause by various reasons. There’s the -30 penalty, -950 penalty and others, and I was “fortunate” to experience one of [...]



Promoting the Israeli independent blogosphere - the Wordpress SEO review project

By fiLi • May 28th, 2007 • Category: SEO, Wordpress

Got a blog? Need a Search Engine Optimization (SEO) review for your Wordpress blog? This post is a studycase showing an overall SEO analysis for selected Wordpress blogs.
Dakar, a blogger who’s leading the Wordpress based community in Israel, started to offer a blog review service for Israeli bloggers, focusing on design (reviews done so far [...]



Wordpress SEO : Using excerpt, robots.txt and noindex meta-tag for duplicate content in index, archives and categories

By fiLi • May 27th, 2007 • Category: SEO, Wordpress

Wordpress blogs have duplicate content issues, and one of them is allowing reading the same content on both the posts, index page, archives and categories webpages. To avoid search engine penalty it is important to optimize your Wordpress installation so that duplication will be avoided.
There are a few ways to do that :
 
Optimizing using Wordpress excerpt
Instead [...]



Wordpress SEO : Adding and managing Meta-tags (keywords & description)

By fiLi • May 17th, 2007 • Category: SEO, Wordpress

Meta-tags aren’t as important as they use to be, but they’re still an SEO factor that might help boost things up a bit. Some smaller search-engines rely on meta-tags and some of the big search-engines still use the description meta-tag in SERP when displaying your site’s description. Meta-tags are quite easy to optimize by quickly [...]



Wordpress SEO : Optimize the Wordpress Page Titles

By fiLi • May 16th, 2007 • Category: SEO, Wordpress

Page-titles is one of the most important Search Engine Optimization (SEO) factors. Wordpress out-of-the-box page-titles behavior is not optimal and Wordpress page-titles SEO can be improved dramatically. Page-titles are easy to optimize by quickly tweaking your Wordpress installation and following a few simple guidelines.
To make page-titles more SE friendly :

Page-titles should be different for every page. [...]