Page-titles is one of the most important Search Engine Optimization (SEO) factors. Wordpress out-of-the-box page-titles behavior is not optimal and Wordpress page-titles SEO can be improved dramatically. Page-titles are easy to optimize by quickly tweaking your Wordpress installation and following a few simple guidelines.

To make page-titles more SE friendly :

• Page-titles should be different for every page.
• Page-titles should be descriptive of what the post is about.
• Page-titles should include the keywords that you’re targeting in your post.

To achieve that here are a few methods for Wordpress :

Manually editing page-titles in the Wordpress theme

The following code will display "Page title for blog homepage" on your homepage (change to whatever suits your homepage), and the post title followed by "|" and the blog name (like "Wordpress SEO | fiLi’s tech").

<title>
<?php if (is_home()) {
print "Page title for blog homepage";
} else {
wp_title(’ ‘);
print " | " bloginfo(’name’);
} ?>
</title>

Using a page-title SEO Wordpress plugin

To make things easier, there are a few Wordpress plugins that will take care of Page-titles SEO for you :

• I use and recommend SEO Title Tag.
• Optimal Title

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Guidelines : After you make those changes, the most important thing to remember is to give your posts proper titles - don’t use smart-ass too-clever titles when you can use simple titles, descriptive of your post, that both humans and search-engines will understand.